DORTEN EXPLORES CULTURAL AND ECONOMIC DEVELOPMENTS IN ORDER TO ACCOMPANY BRANDS SUCCESSFULLY INTO THE FUTURE.

About us

We are an independent creative company with the aim of shaping brands, institutions and their messages into vibrant and attractive elements of our culture and society.

Studio M³

As an independent architectural practice led by Maximilian Müller and Christoph Michael, Studio M³ combines international experience with local knowledge to create contextual and timeless architecture and urban development.

THE IMPORTANCE OF TYPE IN BRANDING

In an interview with “Werben und Verkaufen”, Robert Zwettler talks about the importance of type. For us, it is a form that translates the character of a brand.

SCHÖNE TÖCHTER

Schöne Töchter found and accompany companies that have a focus on digital products and services - those rocks! The corporate design is a visual commitment to a special company, because Schöne Töchter are progressive and accessible at the same time. The Elon Musks from next door. From Reutlingen to the world.

DZ BANK

Based on the product positioning developed by Dorten, we combine the trustworthiness of an established bank with the modern values of a cooperative. The end result? DZ BANK's ExclusiveCard.

NEXT LUXURY

PROFESSIONAL INTUITION

INTERMODAL MOBILITY

WE ARE A VISUAL SOCIETY

CONSCIOUS FASHION

MACKEVISION

What does the Mackevision company promise? Fascinating connections between its customers and their audiences. Because as one of the world's leaders in Computer Generated Imagery, Mackevision creates a world where digital and real merge, and this is now reflected in its corporate design.

ANNIVERSARY COMMUNICATION

Celebrations take place in all societies. It is deeply human and depending on how you look at it, it has different levels of meaning. It's always about a unique moment in their incomparable history. And we at Dorten - we are happy to write the plot of these unique moments with you.

CARL ZEISS AG

Zeiss is a driver of megatrends such as digitalization, mobility, or the way we will perceive and experience things in the future. How do you sum up this complex impact of an enabler?

»THOUGH WE TRAVEL THE WORLD OVER TO FIND THE BEAUTIFUL, WE MUST CARRY IT WITH US OR WE FIND IT NOT.« RALPH WALDO EMERSON

BMW i x MR PORTER

London luxury house Mr Porter and BMW i are collaborating for a special luxury edition. Mr Porter includes the BMW i3 as the first and only car in its assortment. Dorten stages the BMW i3 in an appropriately contemporary way.

Stella

Together with Dorten, the Stella initiative shows how the future of work can look in a global corporation using the creative Design Thinking method. Our work includes strategic brand consulting, corporate design, as well as constantly new formats that underline the positioning.

ISPO

What happens when you aim to set new standards for the future of trade fairs and combine event concepts of B2B and D2C? We answer these questions with the ISPO brand. Together with the ISPO team, we developed an umbrella brand strategy and thus laid the foundation for the brand's future viability.