what's keeping us busy
LIKE NO OTHER COMPANY, THE VALUES OF GEN Z CAN BE COMBINED WITH THE CORPORATE VALUES OF MERCEDES-BENZ.
And that’s what we want to show! – With a German image campaign for Mercedes-Benz, we are taking the perspective of Gen Z and tell them from their point of view how it feels to be trained, supported and empowered by Mercedes-Benz.
THE DAIMLER TRUCK INITIATIVE DTR0CKS WAS AWARDED THE EFMD EXCELLENCE IN PRACTICE AWARD 2023 IN SILVER BY THE EUROPEAN FOUNDATION FOR MANAGEMENT DEVELOPMENT (EFMD).
Recognized by a panel of experts, this global development initiative has grown into a community of Daimler Truck leaders who foster engagement and an impactful culture. Coverdale and Macaw and we are together proud partners to accompany DTR0CKs creatively, conceptually and in an advisory capacity.