HOW WILL THE SENSORY PERCEPTION OF MEDIA BE SHAPED IN THE FUTURE? HOW IS THE RECEPTION OF DIGITAL AND ANALOG MEDIA CHANGING?
APPROACH
The needs we have in dealing with media are changing in and with the media landscape. We invited Anja Kirig, trend researcher at the Zukunftsinstitut, to join us as a source of inspiration. She showed us Slow Media as a concept of mindful media consumption that is establishing itself coexistent with the information overload of the mass media and represents a promising alternative.