{"id":9574,"date":"2023-05-31T09:53:34","date_gmt":"2023-05-31T07:53:34","guid":{"rendered":"https:\/\/dorten.com\/?page_id=9574"},"modified":"2023-06-28T13:09:23","modified_gmt":"2023-06-28T11:09:23","slug":"daimler-truck-dtr0cks","status":"publish","type":"page","link":"https:\/\/dorten.com\/en\/references\/daimler-truck-dtr0cks\/","title":{"rendered":"DAIMLER TRUCK DTR0CKs"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"9574\" class=\"elementor elementor-9574\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3930232 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3930232\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-777e1d9\" data-id=\"777e1d9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cb177fd elementor-widget elementor-widget-video\" data-id=\"cb177fd\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/dorten.com\/wp-content\/uploads\/2023\/06\/dtr0cks.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3dd4c8cc elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3dd4c8cc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f1a0436\" data-id=\"f1a0436\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9dbb3b7 elementor-widget elementor-widget-heading\" data-id=\"9dbb3b7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">DAIMLER TRUCK \u2013 DTR0CKs<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7a7e41d8 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7a7e41d8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-631ad080\" data-id=\"631ad080\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2a526a45 elementor-widget elementor-widget-heading\" data-id=\"2a526a45\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Corporate Design and communication\u00a0<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c89aef9 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"c89aef9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-896a76e\" data-id=\"896a76e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65295a4 elementor-widget elementor-widget-text-editor\" data-id=\"65295a4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>DTR0CKs is the name of a global leadership initiative of Daimler Truck AG.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a32cebe elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"a32cebe\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-476f7a64\" data-id=\"476f7a64\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c5f8c58 elementor-widget elementor-widget-text-editor\" data-id=\"4c5f8c58\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our team at Dorten was significantly involved in the development of the initiative&#8217;s corporate design and at the same time designed communication measures. In close cooperation with the Daimler Truck Leading Academy team and in cooperation with Coverdale, we worked intensively on the creation and optimization of the application for the EiP Award 2023.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b3163df elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"b3163df\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c25f16e\" data-id=\"c25f16e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-505e1e4 elementor-widget elementor-widget-video\" data-id=\"505e1e4\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/dorten.com\/wp-content\/uploads\/2023\/06\/DTR0CKs_Videos-grid.mp4\" autoplay=\"\" loop=\"\" controls=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2744ff4 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"2744ff4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4a4012b\" data-id=\"4a4012b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b68793b elementor-widget elementor-widget-text-editor\" data-id=\"b68793b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The aim of the initiative was to reach as many top managers of the group as possible globally within a short period of time in order to win them over to the new corporate strategy, to develop their potential and their performance and consequently to recommend individual support programs in order to improve quality in the long term in the interests of the company of each individual top manager.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1cfb995 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1cfb995\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bba238e\" data-id=\"bba238e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33b0092 elementor-widget elementor-widget-video\" data-id=\"33b0092\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/dorten.com\/wp-content\/uploads\/2023\/06\/DTR0CKs_web-ppt.mp4\" autoplay=\"\" loop=\"\" controls=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-510b859 elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default\" data-id=\"510b859\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-41d4abe1\" data-id=\"41d4abe1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-416dbc53 elementor-widget elementor-widget-image\" data-id=\"416dbc53\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"673\" height=\"1024\" src=\"https:\/\/dorten.com\/wp-content\/uploads\/2023\/05\/05-e1685519328706-673x1024.jpg\" class=\"attachment-large size-large wp-image-9406\" alt=\"\" srcset=\"https:\/\/dorten.com\/wp-content\/uploads\/2023\/05\/05-e1685519328706-673x1024.jpg 673w, https:\/\/dorten.com\/wp-content\/uploads\/2023\/05\/05-e1685519328706-164x250.jpg 164w, https:\/\/dorten.com\/wp-content\/uploads\/2023\/05\/05-e1685519328706.jpg 710w\" sizes=\"(max-width: 673px) 100vw, 673px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5b2deec2\" data-id=\"5b2deec2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ec44ba0 elementor-widget elementor-widget-text-editor\" data-id=\"1ec44ba0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The initiative received the EFMD Excellence in Practice Silver Award 2023 in the Organizational Development category from the European Foundation for Management Development (EFMD). We are proud to be part of this Daimler Truck success story and to be able to provide conceptual, creative and advisory support together with Coverdale and Macaw DTR0CKs.<\/p><p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.efmdglobal.org\/awards\/eip-excellence-in-practice-award\/\">Here<\/a><\/span> is the award parge<br \/><a href=\"https:\/\/www.efmdglobal.org\/awards\/eip-excellence-in-practice-award\/efmd-excellence-in-practice-award-2023-winners\/\"><span style=\"text-decoration: underline;\">Here<\/span><\/a> is the winners page.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-052549e elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default\" data-id=\"052549e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-9f9c10f\" data-id=\"9f9c10f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3aad7b4 elementor-widget elementor-widget-image\" data-id=\"3aad7b4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/dorten.com\/en\/references\/mercedes-benz-imagemovie\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"36\" height=\"69\" src=\"https:\/\/dorten.com\/wp-content\/uploads\/2023\/03\/Pfeile-Links-schwarz.svg\" class=\"attachment-large size-large wp-image-6246\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-8fb9045\" data-id=\"8fb9045\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c01b85 elementor-widget elementor-widget-text-editor\" data-id=\"9c01b85\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Do YOU WANT TO LEARN MORE?<br \/>WRITE US:\u00a0<a class=\"c-link\" href=\"mailto:info@dorten.com\" target=\"_blank\" rel=\"noopener noreferrer\" data-stringify-link=\"mailto:info@dorten.com\" data-sk=\"tooltip_parent\" aria-haspopup=\"menu\" aria-expanded=\"false\">info@dorten.com<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-ae401d7\" data-id=\"ae401d7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1284c24 elementor-widget elementor-widget-image\" data-id=\"1284c24\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/dorten.com\/en\/references\/anniversary-communication\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"36\" height=\"69\" src=\"https:\/\/dorten.com\/wp-content\/uploads\/2023\/03\/Pfeile-Rechts-schwarz.svg\" class=\"attachment-large size-large wp-image-6247\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>https:\/\/dorten.com\/wp-content\/uploads\/2023\/06\/dtr0cks.mp4 DAIMLER TRUCK \u2013 DTR0CKs Corporate Design and communication&nbsp; DTR0CKs is the name of a global leadership initiative of Daimler Truck AG. Our team at Dorten was significantly involved in the development of the initiative&#8217;s corporate design and at the same time designed communication measures. In close cooperation with the Daimler Truck Leading Academy team &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/dorten.com\/en\/references\/daimler-truck-dtr0cks\/\"> <span class=\"screen-reader-text\">DAIMLER TRUCK DTR0CKs<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"parent":8349,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"class_list":["post-9574","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - 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